·
If an offering is conducted during the period from inception until 120 days
after reaching the annual balance sheet date for the first time, the issuer
must include a balance sheet as of a date in that period, which may be the
inception date. For an offering conducted more than 120 days after the
issuer’s first annual balance sheet date, the date of the most recent annual
balance sheet determines the period for which statements of comprehensive
income, cash flows and changes in stockholders’ equity must be provided.
·
An issuer may advertise the “terms of the offering,” but any such
advertising that is made other than through communication channels provided by
the intermediary on the intermediary’s platform will be limited to notices that
include no more than the information described in Rule 204(b). “Terms of the
offering” is defined to include the amount of securities offered, the nature of
the securities, the price of the securities and the closing date of the
offering period.
·
The limitation on advertisement under Rule 204(b) applies only when the
advertisement includes any of the “terms of the offering.”
·
When an issuer is compensating a third party to promote the issuer’s offering
outside of the intermediary’s communication channels, third-party
communications need to comply with the notice requirements of Rule 204(b).
The SEC also published its
Small Entity Compliance Guide for Crowdfunding Intermediaries, Small Entity
Compliance Guide for Issuers and Small Entity Compliance Guide for Funding
Portals. In these guides, the SEC summarizes, among other things, the
registration and disclosure requirements, prohibited activities and applicable
safe harbors for crowdfunding intermediaries and the registration and
disclosure requirements, limits on advertising and promoters, restrictions on
resales, exemption from Exchange Act Section 12(g) and bad actor
disqualification for issuers.
The C&DIs are available at: https://www.sec.gov/divisions/corpfin/guidance/reg-crowdfunding-interps.htm
The Small Entity Compliance Guide for Crowdfunding Intermediaries is
available at:https://www.sec.gov/divisions/marketreg/tmcompliance/cfintermediaryguide.htm
The Small Entity Compliance Guide for Issuers is available at: https://www.sec.gov/info/smallbus/secg/rccomplianceguide-051316.htm
The Small Entity Compliance Guide for Funding Portals is available
at: https://www.sec.gov/info/smallbus/secg/rccomplianceguide-051316.htm
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