Seth Godin
Every four
years, the worldwide calendar reminds us of a secret.
Leaping.
Leaping powers
innovation, it is the engine of not only our economy, but of a thrilling and
generous life.
Of course, you
can (and should) be leaping regularly. Like bathing, leaping is a practice,
something that never gets old, and is best done repeatedly.
But we don't
need a worldwide holiday (one that lasts an entire year) for you to leap.
You're already doing it.
No, the
benefit of the holiday is to give you an excuse to encourage others to
leap. It's socially acceptable to say, "Happy leap year." And then
explain. Every four years we get to spread this subversive idea.
The existing
power structure wants to maintain the status quo, and is generally opposed to
the concept of leaping. In fact, if you want to make change happen, if you want
to give others a chance to truly make a difference and to feel alive, it's
essential that you encourage, cajole and otherwise spread the word about what
it means to leap.
Right now, tell
ten people about how you're leaping. Ask ten people about how they hope to
leap...
An
opportunity to help the people around you level up. It's an obligation, an
opportunity and a chance that I hope you'll accept. Tell the others.
Culture changes
everything.
To celebrate
this magical day, a few suggestions. First, two projects I've done as
fundraisers for Acumen's educational work (all of my share goes to their
essential work in building a new way to educate social entrepreneurs):
Leap First, a short audio program I recorded for Sounds True. There's a special
price today in honor of leap year.
Also...
My much
celebrated Leadership
Workshop is now available in a more traditional
online-course format. That link takes you to + Acumen and a
significant discount if you sign up with them. You can find the course
page here.
Thanks
to people like you, we've already raised more than $120,000 for Acumen.
Here are some
quotes and reviews from the first two disruptions on offer:
"So eye
opening! Thank you so much for sharing with us and for contributing your
knowledge to benefit a larger cause"
"No more
standing on the sidelines. If it’s change we are going to make, we are in good
company"
"Seth does
it again, in a calm and clear voice, sharing ideas that will empower you to
think and leap towards working and shipping with intention."
"I consider
myself a student of Seth's concepts, ideas and work, if you are like me you
will find it refreshing and with sharpened insights, if you are new, prepare to
live and work in a truly different way."
"Terrific
three hours. Plenty to think about. Plenty to do..."
And two more to
consider, when you're ready to help people get serious about the opportunity:
You can buy 120
copies of Your
Turn for $96 off today only using code LeapYear. What
would you do with 120 books? How about starting a conversation across your
entire organization about what it means to leap?
And,
Today's a great
day to forward this link about the altMBA. Applications have just opened for session 5, our last session before
the summer.
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